Conveying a lot of meaning using few words
I'm an introverted guy and I don't talk much. However, I find that I'm quite good at saying a lot by saying little. As two special ladies have told me, "I'm a simple guy without being a simpleton." I've read a marketing book that talked about billboard advertising. It stated that billboards should contain a maximum of 7 words. People won't pay attention to long-winded billboards. A billboard I really like is one by Homesense. It says "Green and Gold, Got it Sold." It's clear, catchy, concise and communicates what the brand represents. Sometimes it pays to say a lot by saying little.

So, as an example, the following sentence could be hyperlinked to the actual book at Amazon: "I've read a marketing book that talked about billboard advertising." - this sort of thing...
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